I saw this advertisement for G4TV in MediaWeek. It’s smart, creative, 
and gets straight to the point. I love the message and the copy…”The time has come. Today, geeks are cool.” Most of the advertisements in MediaWeek lead with demographic information and statistics – like the number of viewers, age range etc. These ads don’t illustrate the value of micro-targeting or trends. Who wouldn’t want to be cool like the geeks?
Since not everyone gets as excited about Tech PR as I do, I also like to include myself in the cool geek category. Anyway, we thought this ad was spot on. If you’d like to read the full text, download this file: Geek Ad from G4 TV Large.
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