From the monthly archives:
Not too long ago, a good friend of mine, who shall remain nameless, was having a problem with her reputation online. Although the posts were not horrible or, as my 8-year old likes to say, ‘inappropriate’, they were somewhat embarrassing to her. Moreover, they were not the kind of results that she wanted a prospective [...]
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In the Motrin mamma mania of the past two weeks, offended and tech savvy Twitter, blogger and YouTube mom’s brought down Big Pharma J&J McNeil Consumer Healthcare unit’s new Motrin ad that launched online and in print.
The controversial “negative” ad seriously offended “babywearers” and moms nationwide who felt that it implied moms wear babies in [...]
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If you haven’t heard or seen yet, well, Pepsi rebranded their logo. In the hopes of getting some big initial traction in this huge marketing campaign, Pepsi reached out to 25 “influential” bloggers by hand delivering three packages over the course of an hour. The first two packages contained Pepsi cans with past logo designs [...]
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We had a company outing to Mohonk Mountain last month. It was a morning of learning and an afternoon of great cookies, tea and some hiking. We taunted the fish and then hiked up the Skytop Trail. It was worth the sweat. We topped off the evening with the beer samplers at the Gilded Otter [...]
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Here are the articles we discussed as a team at our staff meeting this week. Enjoy!
Why BlackBerry Chose Election Day for Launch, Advertising Age, November 10, 2008
Finally Find Out Who LinkedIn Users Are, Advertising Age, November 10, 2008
LinkedIn Launches Powerful Events Feature, ReadWriteWeb, November 7, 2008
The Currency of Change: Obama’s Diversity Agenda Will Dramatically Impact [...]
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Here are the articles we discussed as a team at our staff meeting this week. Enjoy!
McDonald’s Gives Packaging a Flashy Update, Advertising Age, October 29, 2008
Evangelists Spread the Word, Web Host Industry Review, October 2008
Joe the Plumber Hires Nashville Publicity Team, Huffington Post, November 3, 2008
Google Swamped with ‘Great Idea’ Submissions, CNN, October 22, 2008
Ning’s [...]
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