Happy Foursquare Day: Five Ways Businesses Can Leverage Foursquare in Marketing Efforts

by Kaylen McNamara on April 16, 2010

In celebration of the first international Foursquare Day , the Affect team has compiled five ways in which businesses can use this valuable social networking tool to help their businesses increase brand awareness and drive demand for products and/or services to boost sales. You can view theses tips in their entirety on our website, but here is a quick overview:

  1. Create incentives for new customers
  2. Give special treatment to the Mayor
  3. Offer promotions, contests and giveaways
  4. Maximize the success of events
  5. Marketing intelligence

The first official Foursquare Day will be recognized in more than 100 major cities across the world and encourages users to attend special Foursquare Day events at nearby participating locations. Are you celebrating Foursquare Day? Leave a comment below!

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