We’re always excited to work with new companies on their PR, strategy marketing and social media activities, but we’re even more thrilled to announce that we’ve kicked off strategic campaigns for four new clients across the B2B and Consumer industries: Bug Labs, dealnews, AdoptAGuy.com and Valiance Partners.
Bug Labs provides products and services that allow businesses to prototype, pilot and produce innovative networked devices quickly, easily and affordably. The company tasked Affect with developing messaging to reflect its new corporate positioning and launch a public relations campaign to support the company’s initiatives in the wireless carrier market.
dealnews is the web’s leading guide to the best deals on consumer electronics, computers and more. The company engaged Affect for an aggressive media-relations focused program targeting savvy consumer shoppers. To date, Affect has secured dozens of major market consumer press placements for dealnews.com including the Associated Press, USA Today and CNN.
AdoptAGuy.com is a free online dating site where women always make the first move. Affect is tasked with launching the French company’s new U.S. site and devising a creative program that relies on a mix of public relations, marketing and social media.
Valiance Partners provides software and services to regulated businesses that have significant risk associated with data and content migrations. Affect’s engagement includes the creation of new messaging and positioning for Valiance Partners and marketing services.
Want more information? Check out the press release we distributed today or feel free to drop us a line.