The past decade has witnessed a momentous transformation in the way people interact and exchange information with each other. Content is now co-produced, shared, classified, and rated on the Web by millions of people, while attention has become the ephemeral and valuable resource that everyone seeks to acquire. – Bernardo A. Huberman Last week, I [...]
My client recently attended CES, one of the biggest trade shows of the year and an extremely noisy show from a media standpoint. Although I’ve promoted dozens of clients’ trade show presences, CES is undoubtedly the most challenging technology show of the year in which to make a splash, reminding the most skilled PR practitioner [...]
I recently read an interesting article about how taking time to think can make you a better leader. Now I know a lot of you are going to think this is obvious and something we do automatically. However, I have found that as our jobs become routine and more and more based on instinct, we [...]
Earlier this week, we made an exciting announcement about our partnership with video New York-based production company Landline TV! Landline specializes in viral comedy and in recent years has quickly become a top source for humor on the web. The company has released hundreds of shorts both independently and for partners such as College Humor, [...]
I was checking my e-mail when it happened. The dreaded cancellation notice of an online purchase from Best Buy, just minutes before I was heading out to pick-up the new flat screen TV I ordered for in-store pick-up. I was extremely frustrated, so I went to Twitter to make it public that my TV had [...]