From the monthly archives:

January 2012

3 Things the Movie “Page One: Inside the New York Times” Taught Me About Reporters

by Kate Ryan on January 26, 2012

I’m a pretty big nerd when it comes to media – I’ve been known to follow reporters on Twitter like they’re celebrities, or sign up for tours of media organizations. So it probably comes as no surprise that when I saw last week that the documentary by Andrew Rossi, “Page One: Inside the New York [...]

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Top PR Stories: What You Need to Know This Week

by Nick Stackhouse on January 20, 2012

In public relations we are constantly monitoring news relating to our clients that we sometimes forget to keep up on our own industry. In order to help you with your weekly dose of industry news, I’ve included this week’s top PR articles below. 1. What SOPA Means for PR Professionals (Ragan’s PR Daily) SOPA was a [...]

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Greatest Holiday Hits

by Brittany Bevacqua on January 18, 2012

We’ve been busy bees here at Affect. In between holidays, as well as the tradeshow prep and execution you’ve read so much about, we’ve still been able to deliver great coverage for our clients. In an effort to honor our team’s fantastic work, I wanted to share a few of our recent hits with our [...]

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CES and Press: Getting Coverage for Your Company

by Pat Gotham on January 13, 2012

Another CES has come and gone. From what I’ve seen, 2012 will be the year of Ultrabooks and thin televisions with great resolution. This was my first year working on CES, and I wanted to share what I learned about maximizing press coverage for a company. Have a strong bench. When you attend a show [...]

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