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Chrissy Carney

Why an Internship Can Be Your Key to Success, Especially in PR

by Chrissy Carney on May 17, 2010

An internship in any industry is vital to getting a foot in the door and a leg up on your competition with respect to obtaining a job. It helps determine if this field is the right one for the student or job-seeker, as well as provide the necessary introductory training for the intern to learn [...]

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Smart PR for 1-800-Flowers.com: Grows its Stock by 5%

by Chrissy Carney on April 13, 2010

Whoever is behind 1-800-Flowers.com appearing on the CBS show “Undercover Boss” should be given a raise and a gold star for smart PR. Following the appearance of the company’s president and COO Chris McCann on the show, the company’s stock rose by 5% the very next day. It’s not the most inventive public relations move [...]

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Media Relations 101: Focus on Relating

by Chrissy Carney on March 15, 2010

One of the aspects I like most about working in public relations is interacting with the media. During my time in the industry I’ve been able to cultivate some great relationships with journalists, bookers and producers that have really helped my clients (and let’s not kid ourselves, myself as well). It’s rewarding to work with [...]

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Social Media Week: How Does Your Agency Handle Social Media?

by Chrissy Carney on February 3, 2010

Do you manage social media programs for your clients? What’s your strategy? On Monday night, I attended the #SMPR event in NYC where I was able to hear from a panel of local PR practitioners (moderated by Affect’s own Leslie Campisi) who are responsible for managing their agency’s social media efforts. Read about my [...]

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