Posts by author:

Leslie Campisi

Wish you were celebrating Social Media Week in London? Me too. We’re bridging the divide by bringing you fresh social media week-themed posts from our partner, Johnson King, a European technology PR agency headquartered in London. We plan to include coverage of Social Media Week events in London and other relevant thoughts.
Today’s installment [...]

{ 0 comments }

I’m all for social networking sites playing nicely in the sandbox. On a philosophical level, yes, thanks very much, LinkedIn, for allowing tweets to appear in your users’ status updates. Very kind of you. And Facebook, how generous of you to allow twitterers to use the tag #fb.
I also understand why the management teams of [...]

{ 0 comments }

You run the PR department for the St. Louis Cardinals. One Sunday morning, you receive a mysterious call. “Book a flight to LA. Immediately.” Within 24 hours, your newest client is sitting down in front of television cameras for a live, hour-long, one-on-one interview. That’s what happened to Brian Bartow, the team’s director of media [...]

{ 0 comments }

Acquisitions can be a fun — and scary — time for communications pros. I remember during my days at 24/7 Media, at the height of the dot com boom, we acquired nine companies during my tenure. Nine!
At the time, not all of the companies brought into the fold were also brought in to our existing [...]

{ 1 comment }

I’m an introvert in real life. (Really.) But I use my professional Twitter handle as an entrypoint into interesting conversations with people I might not bump into during my flesh-and-blood existence.
At the risk of blowing my cover, I often follow people as a way of determining, hmmm, would this person make a good Affect Strategies [...]

{ 0 comments }

Though we haven’t blogged about it, we’ve had a really eventful summer so far at Affect Strategies. Here are a few of the highlights:

Absolute Software’s CEO, John Livingston, appeared on Fox Business‘ “Small Business, Big Ideas” segment. Check out the full video on Absolute’s blog. (And why not follow Absolute on Twitter, too?)
Proclivity Systems was [...]

{ 0 comments }

Our friends at Brainloaf, a marketing technology company, have asked me to join a conversation this Friday on social media and market research. I’ll be joined by a who’s-who of panelists that includes representatives from MarketVision Research, BarnRaisers Group, Anderson Analytics and TNS. Here’s a sneak peek at some of the topics we plan to [...]

{ 0 comments }

Yesterday was a big day down at the Affect Strategies homestead. Our beloved Sandra Fathi was honored by PRSA-NY at the 2009 Big Apple Awards.
Current PRSA-NY President Deborah Radman gave Sandra kudos for working tirelessly to help the chapter embrace technology in the practice of PR.
We had an amazing time at The Rainbow Room (which, [...]

{ 10 comments }

Yesterday’s Gotham Media Ventures breakfast on the future of gaming was expertly moderated by former Activision exec and current President of E-Line Ventures Alan Gershenfeld. It was the type of event you don’t mind rolling out of bed an hour early for — great panelists, smart attendees, and frank conversation. And it was free!
I took [...]

{ 0 comments }

You might say we’re software-as-a-service happy at our office. Whether it’s Harvest for time-tracking, Vocus for managing relationships with journalists, Campaigner for email campaigns, SurveyMonkey for surveys…the list goes on and on. There is only one important business itch that remains unscratched: finding the right Web-based CRM provider to help us manage our new business [...]

{ 1 comment }