Posts tagged as:

airborne

The Airborne Creative Concepting Meeting You *Wish* You Had Been Invited To

by Leslie Campisi on September 18, 2008

I’m planning a mega-post about the Web 2.0 Expo, but here’s an hors d’oeuvre for you. Remember when I wrote about Airborne’s co-marketing effort with jetBlue? I must now be on a customer evangelist list for Airborne, because I received this email, addressed “Dear Airborne Enthusiast”, in my inbox today: You probably already know about [...]

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Airborne & jetBlue — Co-Marketing at its Best

by Leslie Campisi on January 2, 2008

Did anyone else fly jetBlue out of JFK the weekend before Christmas? If you did, I hope you noticed this piece of incredibly clever, perfectly timed co-marketing: Front Opened Baskets containing hundreds of these were sitting on top of every jetBlue check-in kiosk. If you grabbed one, you hit the jackpot — free Airborne On [...]

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