Posts tagged as:

Interview

The Spokesperson Refresher Course: How to Avoid a Media Blunder

by Kaylen McNamara on September 23, 2010

Each interaction a company has with the media is an investment and an opportunity to strategically position a brand to its stakeholders, prospects, competitors and industry as a whole. However, it is also important for businesses to realize that, at the end of the day, opening up your company’s doors to the media can also [...]

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Interview with Doug Simon at the BDI Real-Time Communications Conference

by Leslie Campisi on January 19, 2009

Doug Simon caught up with Sandra at last week’s Business Development Institute Real-Time Communications Conference. The interview is now posted on the DS Simon Vlog. Sandra moderated a roundtable conversation on micro-messaging tools Twitter and Yammer. In the interview, she explains the difference between the two technologies and offers tips on how to get your [...]

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