Tech Affect » Marketing in an economic downturn http://www.techaffect.com Affect Strategies' PR & Marketing Blog for Technology Companies Thu, 26 Jan 2012 14:53:49 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 Pointers for Your Marketing in ’09 http://www.techaffect.com/2009/01/05/pointers-for-your-marketing-in-09/ http://www.techaffect.com/2009/01/05/pointers-for-your-marketing-in-09/#comments Mon, 05 Jan 2009 19:29:26 +0000 Yasmin Ben-Dror http://www.techaffect.com/2009/01/05/pointers-for-your-marketing-in-09/ Starting off the new year, here are some great reports from Marketing Sherpa for keeping afloat in these turbulent times. Take a read. There are some great pointers and new ideas:

– How To Defend Your Marketing Budget, Part II: Meeting Tips + Challenging Scenarios
– Special Report: Marketing During an Economic Downturn – New Data & Key Insights
– Special Report: Marketing During a Downturn, Part 2: 24 Real-Life Strategies Marketers Are Using to Handle the Slump
– New Research from Sherpa: 1,763 Marketers Reveal Top Strategies for Email in Economic Downturn

I hope they prove to be useful to you. Good Luck for ’09!

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