Given my obsession with the royal wedding this week (well if I’m being honest, the past three months), it only made sense for me to find a way to actually learn from the event that has taken over every news medium across the world. As I sit here and consistently refresh the homepages of several [...]
This week it was announced that Salesforce is acquiring social media monitoring platform Radian6. What does this mean for social media monitoring and what does this mean for you? There are many interesting discussions happening about what this means for social media monitoring as it relates to marketing, customer service, and the organization as a [...]
Next week, the Web 2.0 Expo, known throughout the tech industry as one of the premier conferences for the digital economy, will take place in San Francisco. Now in its fifth year, the show bills itself as being “for the builders of the next-generation web: designers, developers, entrepreneurs, marketers, and business strategists.” Affect’s own president [...]
With March quickly coming to an end, I thought it would be a good time to give my fellow Affect-ers a shout out for a job well done. 2011 has been extremely busy thus far, and I’m constantly impressed at how we always tackle media relations head-on and are able to move the needle for [...]
A little over a month ago, Facebook announced that it would be switching up its Facebook fan pages, offering a new layout and extra capabilities for administrators. While not all of the fan pages appear to be using this new format, soon every administrator will. But fret not; this is a great thing for those [...]
by admin on February 9, 2011
Our next installment in the Social Media Week series, comes from Jonathan Mathias, Account Manager at Johnson King. Just how do you create quality content on social media channels? Yesterday afternoon, I went to a very interesting Social Media Week session called ‘Sweet Retweets.’ In it, Sue Keogh and Christine Cawthorne, parted with sage advice [...]
The growth of social media is too large to handle in one city, so all across the world conferences and presenters will discuss the ever-growing presence and trends of the social Web. We also want to learn more about what’s going on across the sea, and, really, what’s more social than a blog swap?
My client recently attended CES, one of the biggest trade shows of the year and an extremely noisy show from a media standpoint. Although I’ve promoted dozens of clients’ trade show presences, CES is undoubtedly the most challenging technology show of the year in which to make a splash, reminding the most skilled PR practitioner [...]
Earlier this week, we made an exciting announcement about our partnership with video New York-based production company Landline TV! Landline specializes in viral comedy and in recent years has quickly become a top source for humor on the web. The company has released hundreds of shorts both independently and for partners such as College Humor, [...]
It’s December 2nd and the end of 2010 is in sight. This also means that the social media predictions and trends preview for 2011 are starting to roll out. Here is an overview of some great posts that capture the first wave of predictions as well as a review of 2010: Communication and Marketing Trends [...]
