by admin on November 2, 2011
Everyone wants to know exactly how to measure social media results. There are a number of ways, but here we have asked Shonali Burke, who specializes in this exact conversation, to explain what companies should be discussing when they’re talking social media measurement. When it comes to talking about the efficacy of investing resources in [...]
from Who Low Media LLC on Vimeo. As newly christened WOMMA members, on Wednesday night we had the pleasure of hosting our first “WOMMA Wine Wednesday.” A networking event designed to bring WOMMA members together over delicious wine and cheese, we were excited to produce the event as well as to have our very own [...]
If you are engaging in social media, you should be measuring the results of your work. Although social media is often ‘free’, your time and efforts are not. Therefore, any social media program should measure the value of its investment. There are many areas to measure that are more qualitative than quantitative, but here is [...]