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by Kaylen McNamara on March 5, 2010
This past Wednesday I attended the 2010 Media Relations Best Practices Summit, presented by Ragan’s PR Daily and PRSA at the Con Edison building in New York City. One session that I found particularly helpful was the PRBreakfast Club lunch panel, which featured a group of young PR pros who presented “35 ideas in 30 [...]
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by Sandra Fathi on March 2, 2010
I recently attended a PRSA-NY event entitled “Regulatory Scrutiny of Social Media” that was co-hosted by Michael Lasky, Partner, Co-Chair Litigation, Public Relations Law at Davis & Gilbert LLP. Michael shared some sage advice during the session on everything from the impact of FTC regulations on marketers and PR folks in social media to crafting [...]
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by Kaylen McNamara on February 18, 2010
It’s hard to believe that it has been almost eight months since I started full time as an assistant account executive at Affect Strategies. Having only graduated this past May, I have not only learned a tremendous amount about PR and marketing, but have experienced the fast-paced and dynamic environment of an agency. Now, days [...]
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by admin on February 11, 2010
At long last, we have reached our final Social Media Week 2010 post. This one comes from Affect Strategies Assistant Account Executive, Antoniette Pemberton, who has already put some of the healthcare social networking sites mentioned in her post to use.
Social media is continuously changing the way we receive information and interact with each other. [...]
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by Kaylen McNamara on February 5, 2010
Throughout Social Media Week, it has become increasingly obvious that companies understand what social media is and how it works. However, are these companies really listening to what is being said about their brand? Yesterday morning, I attended a panel discussion on The Road from Listening to Activation, which discussed how mining and analyzing conversations [...]
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by Kaylen McNamara on February 5, 2010
Real-time updates, instant analysis and interaction with sports fans as the game is played – social media has completely changed the landscape of how sports are covered and written about. Pete Cataldo, account executive at Affect Strategies, shares his insights from a Social Media Week panel of five well-known sports journalists [...]
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by Katie Safrey on February 4, 2010
What have you learned so far during Social Media Week? Our next social media-themed blog post comes from Jonathan Mathias, senior account executive at Johnson King. Johnson King, our partner, is a European technology PR agency headquartered in London.
The Advancement of Twitter
By Jonathan Mathias
Since signing up to Twitter two [...]
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by Julia Gaynor on February 4, 2010
Earlier this week I had the privilege of attending the Publicity Club of New York’s “The Wall Street Journal, Et. Al.” Social Media Week panel discussion. As I sat down to eat my dry chicken breast and salad, I noticed that I was one the younger people in the room. I couldn’t help but think [...]
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by Katie Safrey on February 3, 2010
How are you celebrating Social Media Week? We are bringing you fresh social media week-themed posts all week from our partner, Johnson King, a European technology PR agency headquartered in London.
Today’s installment is a collaboration between Johnson King’s Tom Kirkham, account manager, and Jonathan Mathias, senior account executive. Keep an eye out [...]
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by Chrissy Carney on February 3, 2010
Do you manage social media programs for your clients? What’s your strategy? On Monday night, I attended the #SMPR event in NYC where I was able to hear from a panel of local PR practitioners (moderated by Affect’s own Leslie Campisi) who are responsible for managing their agency’s social media efforts. Read about my [...]
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