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by Ryan Derousseau on June 7, 2011
It’s Internet Week once again in New York City. This year, Affect is hitting the streets and checking out the events then blogging about what we learn and see. With events happening all over the city, there’s plenty to check out. Here’s the latest update from Internet Week’s Realtime NY 2011! How do you manage a lobster roll? [...]
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by Mary Salvaggio on June 6, 2011
It’s Internet Week once again in New York City. This year, Affect is hitting the streets and checking out the events then blogging about what they learn and see. With events happening all over the city, there’s plenty to check out. To read the latest updates from Internet Week, check back here daily for Affect’s [...]
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by Brittany Bevacqua on May 27, 2011
Last night, our team had the pleasure of attending the always (PR) star-studded 2011 Big Apple Awards, hosted by PRSA New York. Aside from showing support for our very own Sandra Fathi, who delivered the President’s remarks and graciously gave out awards for deserving campaigns, we were also contenders for a few honors ourselves! The Big [...]
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by Thomas McHardy on May 20, 2011
It only took nine days on Twitter for the Secret Service to learn an important lesson about the immediacy of social media. On Wednesday, an employee for the Secret Service — thinking they were logged in to their personal account — posted a tweet to the Service’s account that read, “Had to monitor Fox for [...]
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by Pat Gotham on May 18, 2011
New York Intern Project winner Pat Gotham discusses the contest, including the experience and the thrill of winning. See you in New York City! “So, Pat, what are your plans after you graduate?” “I’m moving to New York City to intern at a PR agency.” “What!? You got the internship?! That’s so awesome! I voted [...]
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by Ryan Derousseau on May 11, 2011
I recently read Richard Koch’s famed book “The 80/20 Principle: The Secret to Achieving More with Less” (I know I’m well over a decade late). For those who haven’t read the book, it’s a modern application of the Pareto Principle. This principle states that 80 percent of our efforts contribute to 20 percent of results [...]
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by Ryan Derousseau on April 12, 2011
LinkedIn has been on a blistering pace in the past year with a bunch of new updates. Recently, the professional networking site did it again, offering a new set of plugins for use by companies. It’s as if they’re preparing for something big. But many of these new plugins have added features that give users [...]
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by Vanessa Rhinesmith on April 1, 2011
This week it was announced that Salesforce is acquiring social media monitoring platform Radian6. What does this mean for social media monitoring and what does this mean for you? There are many interesting discussions happening about what this means for social media monitoring as it relates to marketing, customer service, and the organization as a [...]
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by Elissa Ehrlich on March 25, 2011
Next week, the Web 2.0 Expo, known throughout the tech industry as one of the premier conferences for the digital economy, will take place in San Francisco. Now in its fifth year, the show bills itself as being “for the builders of the next-generation web: designers, developers, entrepreneurs, marketers, and business strategists.” Affect’s own president [...]
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by Ryan Derousseau on March 18, 2011
A little over a month ago, Facebook announced that it would be switching up its Facebook fan pages, offering a new layout and extra capabilities for administrators. While not all of the fan pages appear to be using this new format, soon every administrator will. But fret not; this is a great thing for those [...]
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